The age of attitude: why the Studioware Academy bets on mindset
In the world of IT consultancy—where technology evolves faster than you can say “serverless architecture”—some companies are beginning to grasp a powerful truth: it’s not technical skills that make the difference, but attitude. Studioware has placed this philosophy at the heart of its Academy, an innovative programme training 10 future Salesforce CRM consultants through an approach that turns traditional tech recruitment on its head.
The modern consultancy paradox: hard skills vs attitude
Here’s the plot twist no one saw coming: while everyone’s chasing AWS and Salesforce certifications, research shows that 90% of professional failures in IT stem from poor attitude—not lack of technical know-how. It’s like we’ve been planting flowers in the wrong part of the garden all along.
The truth is, we live in an era where technical skills expire faster than a tub of yoghurt. What you learn today about a CRM platform could be outdated in six months. But you know what never expires? The ability to adapt, to learn quickly, to collaborate effectively, to take shared responsibility, and to solve problems creatively.
A generation that’s changing the rules
Millennials and Gen Z are entering the workforce with completely different expectations. They don’t just want a job—they’re looking for growth, purpose, and balance. Seventy-six per cent of Gen Z see learning as the key to a successful career—but not in the traditional sense. What they want is personalised, on-demand, practical learning.
Studioware Academy: a bold new bet
While many companies still recruit based on CVs brimming with certificates, Studioware took a different route. The Academy isn’t your standard corporate training course where you’re bombarded with endless PowerPoint slides. It’s a relational and educational experiment that puts attitude at the core of the learning process.
The selection process: beyond the resume
The selection process didn’t begin with technical knowledge. It started with the right questions:
“How do you react when a technology you know gets deprecated?”
“Tell me about a time you had to learn something entirely new under pressure.”
“How do you handle the frustration when your code won’t work?”
The 10 participants weren’t chosen because they already knew everything about CRM. They were chosen for their curiosity, resilience, collaborative spirit, and willingness to be challenged. In other words, the right mindset to thrive in a constantly evolving tech world.
A curriculum that breaks the mould
The Studioware Academy doesn’t follow the classic “theory first, practice later” model. It uses innovative methodologies that speak a new language:
- Microlearning: bite-sized content you can absorb even during a coffee break.
- Gamification: because learning should be fun, not a chore.
- Social learning: because 20% of what we learn comes from others.
- Experiential learning: learning by doing, not learning by enduring.
Why attitude beats skills: the numbers don’t lie
The stats are clear. Companies that recruit based on attitude enjoy retention rates 70% higher than those focused purely on technical competence. It’s not magic—it’s behavioural science applied to business.
Adaptability: the superpower of IT consultancy
In IT consultancy, there’s no such thing as “business as usual”. Every client is different, every project brings unique challenges, every technology changes rapidly. The consultants who thrive are those who view change not as a threat, but as an opportunity to grow.
A consultant with the right mindset doesn’t panic when Salesforce releases a new Cloud that renders the old one obsolete. They get excited—because that means fresh opportunities for their clients. Adaptability isn’t just a soft skill—it’s the hardest skill of all.
Collaboration over competition
Modern IT consultancy is no solo act—it’s an orchestra, where every instrument must play in harmony. New generations get this instinctively: 90% of Gen Z say social connection is essential in the workplace.
A CRM consultant never works alone. They collaborate with developers, project managers, UX designers, business stakeholders—and often play translator between worlds that speak different languages. Technical skills help you play your part, but it’s behavioural skills that allow you to compose a symphony.
Skills can be taught, attitude must be cultivated
Here’s the fundamental difference that many overlook: skills can be learned, but attitude must be nurtured. You can teach someone how to configure a Salesforce workflow in a week. But cultivating a mindset of continuous learning, resilience in the face of failure, and strong communication skills takes time, practice—and the right mindset.
The growth mindset revolution
The Studioware Academy doesn’t train task executors. It builds problem solvers with a growth mindset. And the difference is huge: a task executor freezes when faced with an unfamiliar issue. A problem solver sees it as a puzzle to be solved—and a chance to grow.
Continuous learning as a lifestyle
The new generations understand something many traditional companies don’t: continuous learning isn’t a “nice-to-have”—it’s a survival skill. Seventy per cent of CEOs say their organisations lack the skills needed to navigate constant technological change. But the point isn’t to have all the skills today—it’s about having the attitude to gain the ones you’ll need tomorrow.
Relationship building: an ongoing construction
A CRM system can manage millions of customer data points—but it can’t build the trust needed to convince a sceptical CEO to adopt new technology. An AWS infrastructure can auto-scale—but it can’t explain to a marketing team why it will help them reach customers more effectively.
The real value lies in the relationships we build—an attitude that simply can’t be faked.
A great consultant is someone who builds bridges: between tech and business, problems and solutions, the present and the future. And that takes emotional intelligence, active listening, empathy, and communication skills—all rooted in attitude, not a technical manual.
The ROI of investing in attitude
The numbers speak for themselves: companies that invest in employee attitude see a 24% higher ROI than those focused only on technical ability. This isn’t philanthropy—it’s smart business.
Retention and engagement
Employees with the right attitude aren’t just more productive—they’re more engaged, and less likely to leave. In a market where finding and training talent is increasingly costly, this translates into significant savings and greater project continuity.
Innovation and problem-solving
Teams with strong attitude are seven times more innovative when it comes to problem-solving. When facing a complex technical challenge for a client, you don’t just want people who can follow procedures—you want people who can think outside the box.
Conclusion: the future is already here
The Studioware Academy is more than a training programme—it’s a manifesto for Studioware’s future, planted firmly in the present. In a world where technical skills are becoming commodities at lightning speed, attitude is the true competitive edge.
The new generations already know this. They don’t just want to learn how to use tools—they want to learn how to become versatile, adaptable professionals with a growth mindset. And the companies that recognise this will be the ones best equipped to lead the digital age.
The message is clear: if you want to build a successful career in IT consultancy, invest in your attitude. The technical skills will follow—but it’s curiosity, resilience, and adaptability that will help you thrive in a world that never stands still.
The revolution has already begun. The only question is: are you ready to be part of it?