Artificial intelligence has now become part of everyday business vocabulary. It is discussed in boardrooms, marketing and sales teams, IT departments, operations teams and digital transformation projects.
Yet, for many companies, one practical question remains: where should they actually start?
The point is not simply to adopt new tools or experiment with individual applications. The real challenge lies in understanding where AI can generate value within business processes, how to integrate it into existing systems, and how to turn it into an operational lever that can be used to improve operations, decision-making and workflows.
To explore these topics in greater depth, Studioware is organising a free webinar entitled “How to really get started with AI in your business?”, which will take place online via Zoom on 4 June 2026 at 11.30 am.
Would you like to find out where to start with AI in your business? Book your place on the free webinar on 4 June.
AI in the workplace: not an abstract revolution, but a tangible improvement
Introducing artificial intelligence into a business does not necessarily mean starting from scratch. In many cases, the value lies in the ability to identify the right areas where AI can be integrated to improve existing processes, day-to-day activities and decision-making.
This approach is particularly important for companies that already have an organisational structure, management systems, CRM systems, operational workflows and data spread across multiple departments. In such contexts, AI can only serve as a driver for improvement if it is integrated into the day-to-day running of the business.
This webinar has been designed to help companies and managers view AI not as a passing technological fad, but as a tangible opportunity for development: less fragmentation, greater awareness, and a greater ability to turn innovation into measurable results.
If your company has already experimented with AI but it hasn’t yet become a key operational tool, this webinar can help you identify the next step.
What will be discussed during the webinar
Introducing artificial intelligence. The webinar will take a practical approach, designed to guide participants from understanding the problem to defining a possible operational strategy.
Following an introduction to the market context, the session will explore what is actually happening in terms of AI adoption within organisations and why many companies are considering using artificial intelligence, even though they have not yet turned this technology into tangible value.
The programme also includes practical examples and a hands-on demonstration of AI applied to real-world workflows, with the aim of showing how artificial intelligence can support operational decision-making and be integrated into business processes.
Who is it for?
The webinar is designed for companies that are considering how to start using AI in a structured way, but also for those that have already begun pilot projects and want to understand how to turn them into tangible value.
It is particularly suitable for:
- CEOs and entrepreneurs who need to decide how to invest in AI in a sustainable way.
- Marketing and Sales Managers who want to understand how AI can improve sales processes, customer relations and opportunity management.
- IT Managers and Innovation Managers involved in the selection, integration and governance of digital solutions.
- Operations Managers interested in understanding how to apply AI to the company’s operational and decision-making processes.
The aim is not to present a theoretical overview of artificial intelligence, but to provide practical guidelines on how to get started, what to avoid and where to focus your attention.
To receive the access link, please complete the registration form on the dedicated page.